Rep.Kim stresses the promotion of cultural prosperity as one of the mission of the times
Rep. Kim Jang-sil sitting on the National
Assembly, Culture, Sports, Tourism,
Broadcasting and Communications Committee.
compliment hallyu at the fullest lies at the globalization of Korea’s unique
tradition and spiritual culture,” said Rep. Kim Jang-sil sitting on the
National Assembly Culture, Sports, Tourism, Broadcasting and Communications
Committee. Kim, a member of the ruling Saenuri Party, said, “I’m ready to
establish a forum designed to promote the globalization and internalization of
Korea’s spiritual culture in cooperation with the MCST and other related
started with pop culture, needs to spill into the classic hallyu, such as
literature and art, and climax with the so-called “lifestyle culture” hallyu,
including traditional Korean culture and spiritual culture so that people from
around the world can enjoy hallyu in their daily lives, not fizzling out with
short-lived fads,” he said. The following are excerpts of an interview in which
Rep. Kim spoke of the government’s policies on culture, sports, and tourism,
and particularly on the proliferation of hallyu.
Question: Will you introduce the plans for the
promotion of cultural prosperity, one of the Park Geun-hye government’s top
Answer: President Park Geun-hye defined the
21st century as an age of culture serving as a national power and stressed the
promotion of cultural prosperity as one of the missions of the times while
delivering her inaugural speech on “ushering in a new era of hope” on Feb. 25.
came up with three visions to achieve cultural prosperity: the globalizing of
hallyu, well known as the Korean Wave, banking on 5,000 years of cultural
heritage and spiritual culture; creating a society in which all people can lead
a life replete with culture; and promoting a creative economy by nurturing the
content industry combining culture and advanced technologies and creating new
aims at creating a social environment in which all people can enjoy a cultural
happiness without being alienated by solving social conflicts and easing the
cultural divide through the promoting of cultural values. Creativity arising
from this cultural background and the combining of Korean cultural heritage and
spiritual culture will likely advance the globalization of hallyu, which could
lead to the expansion of the cultural industry and economic resurgence. The new
government’s cultural prosperity means opening a new era of people’s happiness
and economic resurgence by promoting cultural values.
Q: Would you explain the correlation
between creating the so-called creative economy and cultural prosperity?
A: The Korean
economy is faced with such crises as a low birth rate, an aging population, low
growth, and a high jobless rate, and the polarization of society is constantly
increasing the demand for welfare.
A new economic
policy paradigm is required to break through the crisis situation of the Korean
economy and cope with surging welfare demand.
The Park Geun-hye
government’s so-called creative economy is to employ economic policies to
nurture new future growth engines and create new jobs by grafting imagination
and creativity into science and technology.
industries such as automobile, semiconductor, and shipbuilding still serve as
buttresses of the national economy, but they are insufficient to overcome the
crises of the national economy and make up for a rising welfare demand.
content industry, one of the key industries for promoting cultural prosperity,
is a value-added sector with high potential for job creation in which individuals
and society’s imaginations and creativity can be realized. The new government’s
concentration on polishing the cultural content industry would have a
tremendous effect on invigorating the national economy and creating jobs during
President Park’s term.
Rep. Kim Jang-sil, of the National Assembly, Culture, Sports, Tourism, Broadcasting and
Communications Committee, speaks at an interpellation of the government.
Q: What legislative and other
parliamentary activities have you been involved with so far?
A: I’ve devoted myself to legislating and
carrying out other parliamentary activities in such areas as culture/art,
traditional culture, the sports industry, and broadcasting/communications. I
have been a member of the National Assembly, Culture, Sports, Tourism,
Broadcasting and Communi-cations
I’d like to hear
public complaints and grievances and redouble efforts to find solutions to the
pending issues in sectors other than my specialized areas as a member of the
Q: What policy
proposals do you suggest to usher in an era of attracting 20 million foreign
A: saw foreign arrivals surpassing the 10
million mark. This inspiring feat was owed to the influence of hallyu and
policy efforts on the part of the MOCT and Korea Tourism Organization (KTO).
But the national
tourism industry is still haunted with such problems as foreign visitors’
concentration on the Seoul metropolitan area as well as repeatedly recurring
complaints and grievances, including disputes involving refunds and product
exchanges, optional tie-in sales, and a lack of direction boards, which have
been on the top spots of tourism complaints report centers.
The boosting of
the domestic tourism industry is made not just by the efforts of the government
and the private sector, but also thanks to economic growth and other outside
factors in neighboring countries.
Now is the time
for the nation to set a new vision of achieving a new goal of attracting 20
million inbound arrivals. Departing from its overdependence on hallyu, the
nation needs to diversify tourism portfolios to the MICE industry (Meetings,
Incentives, Conferences, and Exhibitions), medical tours, and performances and
improve tourism acceptance by dramatically removing inconveniences and
grievances foreign visitors experience.
parliamentary activities do you want to carry out to promote hallyu?
A: Korea is at
the crest of culture as hallyu, starting with such pop culture as K-Pop and
dramas, is widening to tourism and cuisine at a fast pace and globally.
The government and the private sector
have made efforts to globalize hallyu, so pop culture is at a mature stage. Due
to creativity, an axis of pop culture, it is desirable for the private sector
to take a leadership role in promoting hallyu in the pop culture field.
and the government now have to turn to the next stage of ensuring the
sustainable growth of hallyu. Hallyu, which started with pop culture, will
spill into the “classic” hallyu, such as literature and art, and climax with
the so-called lifestyle culture hallyu, including traditional Korean culture
and spiritual culture, so that people from around the world can enjoy hallyu in
their daily lives, not fizzling out with short-lived fads.
Hallyu is now not
a phenomenon coming as a bolt from the blue. It is about Korea’s having a
combination of 5,000 years of rich cultural heritage and western culture’s
to compliment hallyu at the fullest lies at the globalization of Korea’s unique
tradition and spiritual culture. I’m ready for establishing a forum designed to
promote the globalization and internalization of Korea’s spiritual culture in cooperation
with the MCST and other related organizations.
Q: Will you
comment your views on the promotion of people’s lifestyle sports?
A: The government’s policies on sports are
divided into specialized sports, well known as the so-called elite sports for
nurturing national team athletes, and the general public’s lifestyle sports for
the promotion of health and leisure activities.
A policy focus
has been on the specialized sports for nurturing national team athletes and
yielding good outcomes in world sports competitions to raise the nation’s
standing and image.
importance of lifestyle sports, the Korea Council of Sports for All was
established in 1991, but the reality is that the general public’s lifestyle
sports takes a back seat to specialized sports.
Given the fact
that policies on sports are meant to improve public health and the quality of
people’s lives, the nation needs to shift its sports policy paradigm.
A report on the
aging global population, released by the United Nations in 2009, showed that
the arrival of an era of centenarians was not far away. A similar report in
2012 also indicated that Korea is no exception as Koreans’ longevity averaged
84 years for women and 77.3 years for men.
People are more
concerned about living well than living long, so such changes as a tendency of
balancing work and leisure are expected to occur in the areas of health, welfare,
labor, leisure, and other parts of society as well as in the sports field.
We need to change
the policy paradigm from specialized sports to lifestyle sports, as such
advanced countries as Germany do. Efforts should be made to reinforce links
between specialized and lifestyle sports and unify sports policies and correct
the side effects of the functional division. The government needs to implement polices to increase
insufficient sporting facilities and refurbish dilapidated facilities as well
as provide financial support in order to improve the quality of lifestyle
courtesy of Rep. Kim Jang-sil’s Office