Pushes forward the AI Bank Employee Project and sets up the Deep Sensing AI Market Forecasting System
Woori Bank signs a business agreement to foster AI bank employees with Lion Rocket at Woori Financial Digital Tower in Seoul on April 15. Hwang Won-chul (left), head of Woori Bank¡¯s DT Promotion Team poses for a photo shoot with Jung Seung-hwan (right), CEO of Lion Rocket and Woori Bank's AI bank employee No. 1 on the screen of a smartphone in the big image. (Photo: Woori Bank)
Woori Bank is pushing forward with the AI Bank Employee Project. The artificial intelligence bank employee looks like a real female employee.
This is because the bank did not create a virtual person, but instead created one based on the image of a real bank employee who works at Woori Bank.
Woori Bank has been working with LionRocket, a video synthesis technology startup since it announced its plan to develop AI Bankers in April.
LionRocket excels at image synthesis by making good use of AI. Thanks to this, Woori Bank¡¯s AI bank employee has the appearance, posture, and voice of an actual employee created through video and voice synthesis.
In addition, since it is based on deep learning, it plays the same role as an actual bank employee by understanding and analyzing the voices of customers.
The AI bank employee started working at Woori Bank. She gave guidelines on employees¡¯ telecommuting, and appeared in in-house broadcasting programs.
At the Management Strategy Meeting in the second half of 2021 held online on July 23, the AI bank employee introduced Woori Bank¡¯s plan to promote its operations in the second half.
Woori Bank is planning to use the AI bank employee in both face-to-face and non-face channels. The AI bank employee will provide face-to-face consulting and advice for customers at kiosks in stores, and carry out her activities in Woori Bank¡¯s Metaverse.
¡°We create more AI bank employees in the future,¡± a Woori Bank official said. ¡°First of all, we will have AI bank employees focus on simple and repetitive tasks.¡± Woori Bank is accelerating the introduction of AI. The bank joined the AI One Team with the aim of strengthening digital financial competitiveness by combining artificial intelligence.
The AI One Team launched in February last year includes Woori Bank, Hyundai Heavy Industries Group, LG Electronics, LG Uplus, Korea Investment & Securities, Dongwon Group, Hanyang University, the Korea Advanced Institute of Science and Technology (KAIST) and the Electronics and Telecommunications Research Institute (ETRI).
Woori Bank plans to bring innovation to financial services, conduct joint studies on the development of new AI technologies for financial services and foster talented financial AI specialists.
Major Woori Bank branches are embracing AI technology such as giving AI education to employees and setting up the Deep Sensing AI Forecasting System and the AI Consultation Integration Platform in cooperation with KT.
¡°The enhancement of AI technology has been realizing things which people considered impossible in the past,¡± said Kwon Kwang-seok, president of Woori Bank. ¡°Woori Bank will provide differentiated financial services by partnering with Korea¡¯s leading companies and institutions in the AI One Team.¡±
In a related development, Woori Bank announced on Aug. 12 that it has started the operation of the Deep Sensing AI Market Forecasting System which uses artificial intelligence to predict major indicators in global financial markets and draw up investment strategies and manage products.
The Deep Sensing AI Market Forecasting System proposes customized investment strategies such as predicting the future of the future market by analyzing various market and economic indicators in the past and recommending financial products optimized for market trends by analyzing various financial products.
Using the Deep Sensing AI Market Forecasting System, Woori Bank plans to support the management of customer asset returns as well as risk management. Woori Bank is also planning to expand into various banking activities such as credit prediction and fraud detection through the advancement of AI¡¯s predictive performance.
In addition, the Deep Sensing AI Market Forecasting System will be used for service collaborations with outside institutions. Woori Asset Management is considering launching funds by referring to investment strategies recommended by the Deep Sensing AI Market Forecasting System.
¡°We have set up the Deep Sensing AI Market Forecasting System to predict potential risks in the financial market in advance and provide stable services to customers,¡± said a Woori Bank official. ¡°As AI provides new innovative growth engines for our banking business, we will continue to provide innovative financial services for customers down the road.¡±