Hyundai Mobis is one of the top 10 auto parts makers in the world, but it still is strengthening its competitive power in producing high value-added auto parts as part of its growth strategy, the company said.

The direction of the strategy means that it will focus more on high-tech auto parts production, in addition to producing general car parts for higher profit margins, the company said.

The company’s announcement in September 2008, to engage in the production of parts for electric cars is part of the strategy and the company has been supplying key parts to electric hybrid cars produced by both of its automaking affiliates, Hyundai Motor and Kia Motors, such as the Forte, the Sonata, and the K-5 models.

Under the strategy, Hyundai Mobis aims to be among the five largest auto parts makers in the world by 2020 by securing intelligent and electronic technologies needed to make parts for hybrid models.

The emergence of smart cars has forced the company to strengthen its high-tech electronics parts production by hiring more electronics college graduates than machinery and technology graduates. The company also set up road maps for 550 cases of items needed to produce parts for intelligent and environment friendly vehicles that can automatically follow one car lane on highways, avoid collisions, keep a fixed distance from other cars on roads, and other abilities that can be realized by using IT equipment. The company is set to secure the needed technologies step by step under the strategy, the company said.

Hyundai Mobis also plans to supply its key auto parts to world-renowned automakers such as BMW, Audi, Volkswagen, and GM. The company already supplies parts to Chrysler.

From its beginnings under the name of Hyundai Precision Industry in 1977, Hyundai Mobis went on to become the world’s top container producer. After turning its focus to the automobile sector, in the 1990s the company produced recreational vehicles like the Galloper and Santamo to create the “Galloper Legend.” Going through the financial crisis in the late 1990s, the company redesigned itself as an auto parts specialist. Hyundai Precision started to produce and supply chassis modules for Hyundai Motor and took the after-sales service parts businesses from both Hyundai and Kia motors in late 1999, and the company was renamed Hyundai Mobis to kick off the new millennium. 2000 was the year that Hyundai Mobis not only changed its name, but also became the biggest automotive parts company in charge of after-sales service parts distribution, auto parts exports, and module manufacturing. Against this backdrop, another adventure is awaiting Hyundai Mobis, as the company merged with Hyundai Autonet in 2009. The future technologies for automobiles need a systematic integration of both mechanical and electronic parts and Hyundai Mobis is now prepared to take on the future. As a leader in the auto parts sector in Korea, Hyundai Mobis will take the next jump to reach the goal of becoming a global top five.

Hyundai Mobis is building a foundation as a global auto parts expert through its commitment to after-sales service parts, module and core parts manufacturing, and parts exporting around the globe. Since the first chassis modules in October 1999, Hyundai Mobis has been supplying modules for most Hyundai and Kia car models. The beauty of the module manufacturing business, without a doubt, comes from design. In order to bring the best design into a car model, Hyundai Mobis has been pushing hard to secure the best technologies for module parts production based on its own independent research and development, as well as technological partnerships with global players. The advanced airbag, ABS, and ESC systems promise drivers safety and happiness; and Hyundai Mobis is