Chairman Kim Jung-tai joins President Ham Young-joo of KEB Hana Bank and three young staff to celebrate the group’s 14th anniversary with thumbs up signs on Dec. 2. (Photo: HFG)

Hana Financial Group Chairman Kim Jung-tai said Dec. 2 that the group will place top priority on achieving mutual prosperity and growth among stakeholders by boosting a sense of community.

Under the corporate vision NEXT 2030, Hana employees will redefine relationships with co-workers, customers, shareholders and the community at large, a step that Kim expects to boost the “interest of all stakeholders.”

This was part of the corporate message announced at the 14th anniversary of the group’s foundation at its headquarters in Seoul.

The ceremony was attended by over 250 executives and workers from the group, including heads of key subsidiaries.

“From now on, Hana Financial Group will reset its business strategy whereby values are created for all parties involved,” Kim said. “To that end, our business models and procedures will be completely rebuilt through workers’ playful attitude toward work.

These efforts will be also defined by immersion, communication and execution,” he added.

Under the new business model, Hana will seek to come up with solutions to problems experienced by customers and society at large. The group said that an effective work procedure will be implemented via digitization-mediated close cooperation and collaboration among firm workers and other industry players.

The group will nurture workers with financial acumen with an inherent ability to be flexible and stay focused at all times, and who possess the key qualities needed to have motivated workers with a strong work ethic to better advance its corporate vision.

Kim stressed the need to adopt an agile work culture as soon as possible.

“The next decade will be defined by rapid changes of values and technologies, with borders between different industries increasingly blurred. Trust and a people-based corporate strategy will facilitate mutual growth and happiness,” he said.

The group plans to boost its corporate social responsibility by increasing support for the socially neglected including the disabled. It will also provide greater financing opportunities for firms whose sustainable business model boosts social values.

Hana said that it will continue to make a generous contribution to state-run daycare centers to enrich a social culture that values the community and a sense of shared responsibility for childrearing.

Euromoney, a globally renowned finance magazine that represents the international financial market and was established in the UK in 1969, has announced its ranking of the best private banks by country on an annual basis through wide-ranging surveys and assessments conducted by 2,400 financial professionals in 90 countries.

This year, demonstrating its strong position as the best private bank in Korea, KEB Hana Bank received top scores in all evaluation categories: overall asset management, professional asset management research for individual investors, research and advisory services for asset allocation, financial services for multinational customers (including foreign exchange), and technological innovation to enhance customer experience.

Attending the award ceremony, Deputy President Chang Gyeong-hun of both KEB Hana Bank’s Personal Banking Group and Hana Financial Investment’s Wealth Management Group said, “Since 1995, when it became the first in Korea to introduce private banking services, the Bank has accumulated a great deal of confidence and fiercely loyal customers, and that is the driving force that has allowed us to rise to and maintain our current position as Korea’s best bank in terms of asset management. In appreciation of our customers’ support and pride in us, we pledge to continue upholding the strict standards of our global private banking services.”

KEB Hana Bank has been favorably assessed and recognized by numerous private banking evaluators overseas. Earlier this month, the Bank was named the World’s Best Private Bank in Digital Client Solutions by Global Finance.

In 2017, it won Best Private Bank Awards from four major magazines, including The Banker, PWM, and Private Banker International.