AmorePacific came up with various gift sets that include popular cosmetics items like Sulhwsoo and Lirikos in collaboration with the artisans of traditional crafts this year.
What is drawing the people’s eyes the most are the No.1 Gift Sets with the Happy Bath, Mise En Scene and Median, all of which happen to be the most popular cosmetics products made by the company, encased in embossed cases by the master embosser Han Sang-soo, one of Korea’s Human Cultural Assets.
The cosmetics firm said the special features of the gift sets are that they look as though “butterflies would flock to them instantly attracted by the mystical feeling that they generate,” the company said.
Daily supplies like Arum No. 6 an Arum No. 8 include shampoos, soaps. body washes and toothpaste for the whole family. The daily necessities included in the Arum No. 6 package are available at such supermarkets as E-Mart, Homeplus, and Lotte Mart with some credit cardholders entitled to get a 30 percent discount, while the Arum No. 8 products can be bought with a 20 percent discount if they under certain pre-arrangements.
The Arum No. 2 Gift Set, including such cosmetics products as Happy Bath, Mise En Scene, and Median, is popular among customers for its reasonable pricing and high-quality cosmetics.
The cosmetics gift set called “Sulwhasoo” Jaum 2 Kinds Set includes the “Jaum” water and “Jaum” liquid and five samples so that the buyers can test all of the cosmetics products with the brand name of Sulwhasoo. It comes with a price tag of 120,000 won.
The Sulwhasoo Legend No. 2 Gift Set comes with a price tag of 230,000 won. It contains five different samples of “legend skin water” and the emergent “legend oily liquid.”
The Lirikos Marine Hydro No. 2 Set costs around 80,000 won and includes products for dry skin made of moist elements and three gifts.
The Lirikos Homme Marine Miracle No. 2 Set for men is another set made specifically to treat dry skin. It also includes moist elements and those to enhance muscular looks. The set goes for 100,000 won.
The Amos Professional Green Tea Gift Set is for men who are troubled by their balding heads. The set includes products to clean up effectively sebum. It also supplies moisture to bald head and dry scalps.
AmorePacific founder Mr. Suh Sung-whan, pen name Jangwon, contributed greatly to the development of the Korean beauty and health industries. He led the company based on his dream to “contribute to humanity by creating beauty and health through technology and care.”
He came up with numerous popular brands with the belief that the best comes from nature, the highest priority on quality, creative R&D, and a spirit of challenge to accept new ideas. He led the Korean cosmetics industry by revolutionizing its distribution system. To “communicate with the world by creating beauty only we can create,” he started making inroads overseas in the 1960s, laying the foundation for the globalization of Korean cosmetics. Also, regretful of the decline of the Korean tea culture, he transformed wasteland into tea garden, greatly contributing to the popularization of traditional green tea.
AmorePacific seeks sustainable management in which it can co-exist and grow with customers, the environment, and society. To this end, AmorePacific established its own definition and standards of sustainable products and has applied them to its products since 2011.
AmorePacific’s sustainable products obtain the AmorePacific Promise logo after undergoing an internal review based on rigorous principles comparable to outside certification requirements. The image of the logo is a combination of camellia, the origins of AmorePacific, and the globe, which represents safety on the earth. The logo epitomizes AmorePacific’s commitment to creating products that contribute to protecting our beautiful earth.
The gift sets include Sulwhasoo Legend No.2 with cosmetic products such as “Legend Skin Water and Lirikos Marine Hydro No. 2 Set includes cosmetics products for dry skins with moist elements.
_서경배 01.jpg)
