The Korea Financial Investment Association (KOFIA) selected the best advertisements for financial investment this year and presented awards in the 3rd 2015 best advertisements for financial investment, KOFIA said recently.
The awards were presented in three categories with the Shinhan Financial Investment Co.’s “Asset Management by Professionals,” Korea Investment Securities Co.’s “Asset Management in the Age of Low Interest Rates” winning awards titled Excellent Ads in the Public Relations Sector.
“Asset Management by Professionals” expressed customers’ high earnings, asset management and overseas investments, in a witty and lively way. “Asset Management in Low Interest Age” won over the understanding of the investors who had a hard time finding appropriate investment targets.
In the commodity sector of the award, Samsung Asset Management Co.’s “Global Small and Medium-type Series” and Hanwha Asset Management’s “Korea Legend Fund” won the award called “Global Small and Medium-type Series” because it was judged to have its core theme of new growth engines, small and medium shares by states expressed very effectively. The “Korea Legend Fund” mixed baseball with its ad to properly express the excellence of long-term investors.
In the law-abiding sector, KB Investment and Securities Co. (the securities section) and Meritz Asset Management Co (non-securities section) were selected for their online ads, with KFIA’s regulations and ads approved solely based on their abidance with laws.
A total of 20 ads from 16 member companies of the KFIA applied for the awards, which were screened by judges from such areas as consumer groups, law enforcement organizations, and experts in the investment and securities sector.
The Korea Financial Investment Association (KOFIA) is a non-profit, self-regulatory organization (SRO) in South Korea, founded under the Financial Investment Services and Capital Markets Act. It was established on Feb. 4, 2009 through the merger of the Korea Securities Dealers Association, the Korea Futures Association, and the Asset Management Association of Korea.
KOFIA’s goals are to ensure fair business practices among members, the fair trading of securities and investor protection, and the development of the nation’s capital market and financial investment services industry.
KOFIA performs five major functions: self-regulation, market management, upgrading the financial investment industry, the education and training of professionals, and fostering a sound investment culture. As the primary SRO, KOFIA oversees a wide spectrum of areas in the Korean financial investment industry. All securities, asset management and futures firms in Korea are KOFIA members and are subject to KOFIA’s self-regulatory operations.
Previously having launched KOSDAQ, KOFIA is now operating FreeBoard, an OTC Bulletin Board, and the OTC Bond Market. KOFIA offers services such as making policy recommendations, providing member services and guiding the globalization of the Korean financial industry.
By operating the Korea Institute of Financial Investment (KIFIN), KOFIA cultivates industry professionals. As a founding member of the International Forum for Investor Education (IFIE), KOFIA established the Korea Council for Investor Education (KCIE), which works to instill a sound investment culture, pioneering investor education in Korea. KOFIA consists of 244 members as of the end of July 2009. KOFIA also oversees the licensing of investment professionals such as Certified Securities Investment Advisors and Certified Derivatives Investment Advisors. Korea is forecast to witness very high GDP growth in 2013 and 2014. It is expected to see the second highest rate of growth among the members of the OECD, just behind Chile, and even when compared to countries not in the OECD, Korea is still high on the list, with predicted growth comparable to China, India and Indonesia.
In terms of sovereign risk, the three major credit ratings agencies all recently raised Korea’s sovereign credit rating, based on its strong financial policies and improved economic conditions. For example, Moody’s credit rating for Korea has gone from Baa2 in 1999 to Aa3 currently.
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