NongHyup Bank announced on Sept. 16 that it has opened NH Royal Chamber, a premium asset management space exclusively for its top-tier customers, at its headquarters in Seodaemun-gu, Seoul.
NH Royal Chamber is a specialized space for high-net-worth clients, providing one-stop asset management services, including investment advisory, tax, and real estate consulting.
Through this, NongHyup Bank will strengthen its role as a customized financial partner throughout customers¡¯ lives. Nonghyup Bank named it NH Royal Chamber. Royal, symbolizes the dignity and authority befitting top-tier customers.
¡°Chamber¡± signifies a formal dedicated space, rather than a simple lounge. It consists of a private consultation room, a seminar room and a lounge area.
The private consultation room has an independent structure, enabling in-depth asset management consultations.
Financial investment specialists with over 15 years of experience provide direct consultations. Additionally, for complex financial needs such as inheritance, gifting, and real estate management, customers can schedule appointments for specialized consultations with tax accountants and real estate experts.
The seminar room hosts monthly seminars and one-day classes on diverse asset management topics, delivering distinctive financial and cultural experiences to clients.
The lounge interior was created under the theme of an urban oasis and features a large digital canvas displaying nature landscapes, allowing visitors to vividly experience nature¡¯s essence and seasonal changes, even within the city.
Additionally, media art by artist Im Chang-min, combining static indoor scenes with the movement of nature, is displayed, empowering visitors to feel a mysterious and comfortable sense of relaxation and leisure even in the city.
The NH Royal Chamber runs on a reservation basis only. Appointments for consultations can be made via phone or through NongHyup Bank¡¯s mobile app, NH All One Bank.
¡°NH Royal Chamber is a new beginning prepared by NongHyup Bank to take our customers¡¯ asset management standards to the next level,¡± NongHyup Bank President Kang Tae-young said.
¡°We will continue to meet our customers¡¯ expectations in our bank while sharpening our comprehensive asset management capabilities to establish ourselves as a trusted bank.¡±
Meeting with Overseas Branch Managers in Hong Kong
NongHyup Bank President Kang Tae-young conducted on-site management in Hong Kong for two days starting on Aug. 29.
He reviewed the direction and plans for global business initiatives through the Asia Region Branch Managers Workshop.
On Aug. 29, Kang visited the Hong Kong branch to commend employees for their remarkable work.
He also urged them to leverage the advantages of Hong Kong as a global financial hub to expand cooperation with leading local financial institutions and actively engage with the market.
On Aug. 30, Kang hosted a workshop, inviting heads of seven overseas branches across five Asian countries, including Vietnam, India, and Cambodia, to directly hear about their management issues.
He emphasized enhancing sales capabilities targeting local enterprises within high-growth regions, maintaining a soundness-oriented emergency management system amid increased volatility, continuing to target local customers and improving operational systems, and strengthening internal control systems for overseas branches based on principles.
¡°Despite differing conditions at each overseas branch, efforts made by branch managers and staff enabled NongHyup Bank¡¯s rapid settlement in local markets within a short period,¡± Kang said.
¡°NongHyup Bank will grow its global business into a big profit maker through locally tailored sales strategies and rigorous internal controls.¡±
Signing MOU with Aton and Music Cow to Validate Stablecoin-STO Hybrid Model
NH NongHyup Bank announced on Aug. 26 that it has signed a memorandum of understanding with Aton and Music Cow to validate a hybrid business model linking stablecoins with security token offerings (STOs).
This agreement was pursued to verify expanded asset liquidity and transparent transaction infrastructure by combining K-content real asset-based STOs with stablecoins for payment and settlement, amid the acceleration of digital asset legislation in Korea.
NH NongHyup Bank will collaborate with Aton, a participant in the Bank of Korea¡¯s digital currency project ¡°Hangang.¡±
The global music copyright investment platform Music Cow will handle asset securitization to boost the verification project¡¯s completeness.