Shinhan Bank announced on June 12 that it has launched the “Successful Business Classroom” Education Program to promote mutual growth with small business owners.
The educational program provides small business owners with information for business management, such as support systems, legal matters, taxation, and market analysis.
This time, the program introduced the Customized Debt Adjustment Program (Small Business 119PLUS), introduced in April, and the Sunshine Loan 119’ Loan System for individual business owners.
The lectures were delivered by Kim Seung-hwan, a team leader of Shinhan Bank’s Customer Solution Division, and Kim Tae-ho, a senior researcher at Gyeonggi Techno Park.
In the first session, they made presentations on the debt adjustment program and the business owner loan system, including details, eligibility requirements, and application methods.
The second session focused on Naver Place exposure strategies, sharing methods for achieving much more exposure on Naver Place, which is the foundation for store introductions, as well as sales growth strategies.
“Shinhan Bank prepared this customized education program with topics that would be of practical help to small business owners who are facing difficulties due to recent internal and external issues,” a Shinhan Bank official said.
“We will continue to provide various customized consulting services to help small business owners succeed.”
Meanwhile, Shinhan Bank runs various small business support programs, including the Shinhan SOHO Academy, which provides education on management know-how and marketing strategies; the Shinhan SOHO Support Center, which provides one-on-one customized consulting; and the Success Knock Seminar, which provides consulting services directly to small business owners outside the Seoul metropolitan area.
Fund Promotion
Shinhan Bank announced on June 12 that it will launch a new page dedicated to domestic equity funds called “Once Again Korea” on its mobile banking app, Shinhan SOL Bank.
Shinhan Bank will recommend excellent funds in four categories (index, growth, dividends and open-ended funds) on objective evaluations.
The bank plans to help manage returns by recommending funds that match investment preferences.
Shinhan Bank will also hold an event called “Cheer Up, Korea! Shinhan Bank Is Supporting You!” It offers various gifts to customers who subscribe to fund products from June 16 to August 8.
Customers who subscribe to “the Fund of the Month” through Shinhan SOL Bank will be eligible for various gifts such as coffee coupons and fried chicken sets, depending on the amount deposited. Shinhan Bank selects and introduces “the Fund of the Month” every month.
Strengthening Partnership with KBO
Shinhan Bank announced on May 27 that it has extended its title sponsorship contract with the Korea Baseball Organization (KBO) until the end of 2027 to capitalize on a boom in professional baseball in Korea.
They inked a business agreement to strengthen their long-term partnership.
Shinhan Bank has been the title sponsor of the KBO League since 2018, reaching about 10 million professional baseball fans via the Shinhan SOL Bank “SOL Baseball” Platform, launching financial products linked to professional baseball, and hosting KBO League Brand Day events for customers.
Through this business agreement, Shinhan Bank and the KBO will establish a long-term partnership and promote a wider range of joint marketing activities including developing financial products linked to the KBO and its teams, providing asset management and financial consulting services to baseball players, coaches, managers and umpires, and supporting youth baseball and officially sponsoring the Korean national baseball team.
“Through this partnership, Shinhan Bank will provide differentiated services and financial benefits to KBO League fans and systematic financial asset management services to baseball players as a reliable partner,” said Shinhan Bank President Jung Sang-hyuk.
“We will strengthen our branding activities to promote our message ‘Shinhan Bank means baseball and baseball means Shinhan’ and provide various customer experiences to baseball fans.”
_신한은행 KBO.jpg)
